There are many concepts that come to mind when it comes to customer experience. We can understand the expectations of customers from brands with 5 items that all of these concepts have in common.
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What You Need to Follow for Customer
Demand
Every customer enters into relationship management in line with a demand from the brand. They want to get information about the experience they will have before and after sales, and they want to have information about the product they will buy. After placing an order, they demand to be reached smoothly and on time, just like every customer expectation.
Procurement
The main question of customers in their shopping experiences is "When will my order be supplied". Answering customer demands in a way that will make them happy should be concluded in a fast, effective and efficient manner. Supplying the service provided by the customer is an important part of the customer experience.
Satisfaction
We cannot expect every customer's satisfaction level to be the same, but every customer's desire to be satisfied for the money they pay is the same. The satisfaction of customers in return for the services and products they receive from you can be increased not only by product quality but also by the feeling, interest and satisfaction you provide to the customer.
Follow-up
As in every process, you should follow the satisfaction of your customers and their loyalty to you with numerical data and analysis. CRM and LOYALTY projects are of course not enough for you to provide these. When you make your customer success sustainable and traceable, satisfaction will be continuous.
Thank You
"Skill is subject to compliments. " The most important feedback of the happy customer indicator in customer experience is THANK YOU. If customers thank you after the service they receive, take this into consideration. This is the magic phrase of a long-lasting brand-customer relationship. In addition, do not only expect thanks from your customer, do not neglect to THANK your customer with both your words and your behavior.
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