What is Information Entrepreneurship? What Are the Examples?

Knowledge entrepreneurship; plays an important role in the development and promotion of an innovative service and product. Knowledge entrepreneurship is very different from traditional entrepreneurship. There is no monetary profit motive in knowledge entrepreneurship. In this entrepreneurship, knowledge improvement and research are at the forefront. Knowledge entrepreneurship; non-profit researchers, educational institutions and educators. At the same time, it refers to knowledge entrepreneurship in the works that engineers, technicians and scientists do as a result of their work.

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What are Examples of Information Entrepreneurship?

Knowledge entrepreneurs; are coaches, book authors, course writers, podcasters. Entrepreneurs operating in these areas we have mentioned create a business model by developing themselves. Information entrepreneurs mostly develop business for digital environments.

Mark Rober, a mechanical engineer; He carries out his entrepreneurial activities by preparing creative projects and sharing them on YouTube. Leo Babauta; He wants to create awareness on people by designing an e-mail newsletter. Jenna Kutcher; She continues her entrepreneurial activities actively on the Instagram platform. She continues her knowledge entrepreneurship activities as a marketing coach and wedding photographer. Information entrepreneurship activities, which we consider as creating an economic engine, cover many areas together with digitalization. It covers many elements from websites to paid content subscriptions in newsletters. Knowledge entrepreneurs also draw attention with their motivating aspects while developing business. For example; How did the productivity expert Tiago Forte have his Second Brain Building Course 250 in two years?

What are the Characteristics of Information Entrepreneurship?

Knowledge entrepreneurship allows people to create jobs in their area of ​​expertise. Knowledge is very important in the success of a business. After the areas of expertise are invested, they can be accessed and made open. In this way, information is shared with others, while at the same time increasing its value. By using knowledge, new works can be created.

New opportunities are created based on knowledge. A person can become a knowledge entrepreneur if he or she has enough personal knowledge. Entrepreneurs organize knowledge and then contextualize it. Then they make all information formats and formats compatible with the digital environment. Thanks to this entrepreneurship method, a connection is established between people and digital systems. It is also an entrepreneurship model that expresses the point of development, management, use and sharing of knowledge.